Enjoy With The Latest Stuff
HomePortalCalendarFAQSearchMemberlistUsergroupsRegisterLog in

Share | 

 Introduction to Globalization and Business

Go down 

Number of posts : 710
Registration date : 2008-11-24

PostSubject: Introduction to Globalization and Business   Sun Dec 07, 2008 4:59 am

Barbara Parker “Introduction to Globalization and Business: Relationships and Responsibilities"

What is globalization? How have the world economies changed in recent years? What impact do these changes have on business and management practice? Through creative use of examples, case studies and exercises from organizations worldwide, this book demonstrates the many levels at which globalization impacts on contemporary businesses, society and organizations and elucidates the ways in which different globalization trends and factors interrelate.
Focusing on an integrated approach to understanding the effects of global trends such as new technologies, new markets, and cultural and political changes, the book enables students to understand the wider implications of globalization and apply this to their study and comprehension of contemporary business and management.

Each chapter:
- opens with a short and current case which introduces the key concepts covered in that chapter
- provides an overview of chapter objectives to allow the student to navigate easily
- illustrates the chapter concepts with useful boxed examples
- concludes with a review of the key chapter concepts learnt
- provides a series of review and discussion questions
- offers 'Global Enterprise Project' assignments for applying course concepts to the same company
- gives up-to-date references from many sources to direct student's further reading.

Back to top Go down
View user profile
Introduction to Globalization and Business
Back to top 
Page 1 of 1
 Similar topics
» [solved]Is cox still in business? I cant find anything on their site!
» So what so wrong with asking for an introduction?
» Re-introduction
» Assignment 20: exploring bad design (business cards) due Nov 22
» Introduction to myself.

Permissions in this forum:You cannot reply to topics in this forum
More Stuff..........More Fun :: Tech Zone :: Ebooks-
Jump to: